Transform Your Closet into a Cause

Lead the Change. Redefine Fashion for Good. Leave a Legacy.

Clean out your closet for a cause.

Minimal Effort → Maximum Impact.

The Nepal Earthquake flattened entire villages

Chriselle donates her style wardrobe and engages her community to take action

REDTHRED curates the items for sale online

The style drop goes live and supporters shop for the cause

Proceeds raised went towards rebuilding with a focus on strengthening children's education

Project:Thread for Hope

When a devastating earthquake struck Nepal, our friend and fashion influencer Chriselle Lim reached out with a simple but powerful intention: to use her platform for good.

She donated pieces from her personal wardrobe, and together we transformed them into our first style-for-impact drop — inviting supporters to shop her closet not just for fashion, but for change.

Proceeds supported Shikshya Foundation Nepal, founded by designer Prabal Gurung, helping rebuild communities with a focus on children’s education.

That moment became the thread of hope.

Are you a style influencer with a heart to lead change? Let’s connect and collaborate!

You provide the clothes. We do the rest. Your fans shop, your cause wins.

Here's How it Works

At REDTHRED we’re uniting humanity through Fashion, Culture & Storytelling to create a Force for Good.

Who we’ve helped so far…

Oasis USA in the fight against human trafficking

Express Eden in providing care for marketplace orphans

The Shikshya Foundation in providing Earthquake relief.

Ignis Community in providing medical care & winter boots to children in need.

How it first started

In the beginning, there was nothing but a desire to make a difference. We had nothing. No resources. No connections. There’s a saying by Arthur Ashe: “Start where you are, use what you have, do what you can.”

REDTHRED’s first event was a garage sale. We then went on to create pop-up events for a cause in metropolitan cities in Southern California.

Learn more

Black and white photo of a street food stall with people ordering and serving food inside, hanging clothing in the foreground, and a decorative sign with a stylized face above the stall.

A woman and a young girl sitting inside cardboard boxes labeled with a dollar sign and 1.00. They are making a finger gesture with their index finger over their lips, in a gesture indicating to be quiet. The woman has glasses and dark hair, the girl has dark hair and is sitting in a box labeled $1.00.

Connect. Collaborate. Create.

CONNECT

Why? We all have a universal need for connection and to be part of something greater than ourselves. Our world is interconnected, therefore, the wellbeing of others is the wellbeing of ourselves.
COLLABORATE

How? Culture shapes our actions. REDTHRED unites creatives through Fashion, the Arts, and Entertainment to spark conversations on building a better world, showcasing those leading the way and empowering others to participate.
CREATE

What? A network+fundraising system that builds towards a better future by organizing in-person and digital pop-up shops and auctions for a cause. Together we can create a lasting legacy.

Person with dark hair in a bun, wearing black lipstick, partly obscured behind a large red leaf with a background of snowy trees.

“An invisible red thread connects those who are destined to meet regardless of time, space, or circumstance. The thread may stretch or tangle, but will never break.”

-an Ancient Proverb

Red abstract knot or loop design on a white background.