Transform Your Wardrobe into a Movement

Lead the Change. Redefine Fashion for Good. Leave a Legacy.

Clean out your closet for a cause.

Zero Effort β†’ Maximum Impact.

After the tragic Nepal Earthquake struck, the beautiful and talented influencer, Chriselle Lim, came to us with her concern for all the lives devastated by it.

She donated her personal style wardrobe, and together, we created our first online pop-up shop for a cause where supporters could shop her closet to raise funds & awareness in partnership with the Shikshya Foundation Nepal.

Are you a style influencer with a heart to lead change? Let’s connect and collaborate!

At REDTHRED we’re uniting humanity through Fashion & Culture as a Force for Good.

Who we’ve helped so far…

Oasis USA in the fight against human trafficking

Express Eden in providing care for marketplace orphans

The Shikshya Foundation in providing Earthquake relief aid.

How it first started

In the beginning, there was nothing but a desire to make a difference. We had nothing. No resources. No connections. There’s a saying by Arthur Ashe: β€œStart where you are, use what you have, do what you can.”

REDTHRED’s first event was a garage sale. We then went on to create pop-up shops for a cause in metropolitan cities in Southern California.

A woman and a young girl sitting in cardboard boxes labeled with a dollar sign and 1.00, both making finger gesture to their lips, in a garage or storage area with sports equipment and shoes in the background.

Connect. Collaborate. Create.

  • People browsing and shopping at a handmade craft fair inside a store or gallery space with wooden floors, brick wall, and a chandelier.

    CONNECT

    Why? We all have a universal need for connection and to be part of something greater than ourselves. Our world is interconnected, therefore, the wellbeing of others is the wellbeing of ourselves.

  • A person holding a professional video camera with a furry windscreen, filming a woman in a white shirt at an indoor event with string lights in the background.

    COLLABORATE

    How? Culture shapes our actions. REDTHRED unites creatives through Fashion, the Arts, and Entertainment to spark conversations on building a better world, showcasing those leading the way and empowering others to participate.

  • A boutique clothing store with a glass window displaying a wedding dress on a mannequin outside. Inside, a group of people are gathered, possibly shopping or chatting, in a warmly lit space with wooden floors and modern ceiling lights.

    CREATE

    What? A network+fundraising system that builds towards a better future by organizing in-person and digital pop-up shops and auctions for a cause. Together we can create a lasting legacy.

A woman clothed in red thread. An inspiration on the red thread of destiny that connect us all.

β€œAn invisible red thread connects those who are destined to meet regardless of time, space, or circumstance. The thread may stretch or tangle, but will never break.”

-an Ancient Proverb

A red line drawing of an abstract apple with a stem, created with chaotic scribbles.